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11 hours ago
Teeling Whiskey Company is to release what is thought to be the oldest Irish single malt in the world.
The 34-year-old whiskey from 1983 will be bottled at 40.9% abv and has been aged in ex-American oak Bourbon barrels.
Less than 40 bottles will be produced exclusively for a US release, with an expected price tag of $5,000 ... See MoreSee Less
4 days ago
The great whisk(e)y hunt.
Back in 1967 Canadian Club Whiskey embarked on one of the most ambitious and imaginative advertising and marketing campaigns the whisky world has possibly ever seen.
Between 1967 and 1981 Canadian Club hid 22 cases containing 12 bottles of their Canadian Club Whiskey in remote locations around the world, in place such as the North Pole, Mt. Kilimanjaro, Angel Falls and Mount St. Helens.
After a case was hidden a corresponding ad campaign was run to reveal a clue to the location and the hunt was underway. There was also a $10,000 prize for anyone who could find the hidden case.
Over the course of the campaign, only 16 cases were recovered, and in 2010 Canadian Club revived the campaign by recruiting treasure hunters through a competition to find the case hidden in Tonga, with a grand prize $100,000.
While up to 5 cases still remain undiscovered, at least to public knowledge, before any would be whisky treasure hunters start planning a trip to the North Pole or the bottom of Loch Ness, we thought we'd take a look through the auction records and see if we could put a value on one of these creates from 1967.
A quick internet search returned the price of today's equivalent offering from Canadian Club to be less than £20,
and a further look through the auctions only produced one result. A 1967 bottle of Canadian Club sold in May of 2016 for just £55. So assuming the polar bears haven't helped themselves to contents of the case left at the north pole, there could still be £660 worth of whisky still up for grabs!
Regardless of the value of the whisky still undiscovered, this was still a great advertising campaign by Canadian Club, and to this day has captured the imagination of many whisk(e)y drinkers.
What's you're most memorable of favourite whisky ad campaign? ... See MoreSee Less
5 days ago
Mortlach - Limited Edition Bottled 2013
Spirit Of Speyside Whisky Festival
This limited edition Mortlach was bottled for the 2013 Spirit of Speyside festival and was limited to just 3000 bottles released. It was bottled a 48% Abv.
The Mortlach distillery is located in Dufftown int he Speyside region of Scotland it was founded in 1823 and is currently owned by Diageo.
Mortlach has mostly been used as a blending whisky for much of its life and is a major component to many of the Johnnie Walker blends. Although in later years Mortlach has been made available as a single malt. ... See MoreSee Less